Why Manufacturers Should Call Their PTAC

Manufacturing Marketing Institute Podcast Features Colorado PTAC

The US government has thousands of requirements for manufactured items – from spare parts to large assemblies – and is always on the look-out for potential new suppliers. Manufacturers with a proven track record in the commercial sector may do well to consider the prospects offered by the government marketplace. For those that do, Procurement Technical Assistance Centers (PTACs) can be an invaluable resource, according to the Manufacturing Marketing Institute’s (MMI’s) recent podcast “What is PTAC and Why should Manufacturers Care?

Attn Manufacturers - Manufacturing Matters podcastIn the June 20th podcast, MMI’s Bruce McDuffee interviews Colorado PTAC Program Manager Dennis Casey and Procurement Counselor Stephen Crawford about government opportunities for manufacturers and how the PTACs can help. As explained by Casey, PTACs work with manufacturers – and other businesses – to develop a customized “road map” that includes:

  • Registrations and certifications
  • Market research to find the right opportunities
  • Communicating with buyers via effective marketing materials and responsive proposals
  • Post award debriefings, contract compliance, and contractor performance assessment reporting

PTACs across the country deliver this assistance through workshops, one-on-one counseling, bid-match and other resources, and “matchmaking” events which offer invaluable opportunities to talk directly with government agency buyers.

Crawford dismissed a common misconception that if an agency already has a supplier, it’s not worth the time to compete. “The DLA alone buys $35 billion worth of goods every year ….. They’re telling me they would really like to find additional sources for these items…. The Competition Advocates and Small Business Officers are there for that reason – to increase our industrial base. That’s very important to the federal government to have a solid industrial base with good competition where the taxpayers are getting good quality items for fair prices …. I definitely would encourage anyone who is thinking about moving with the government to contact a PTAC and get that started.”

The podcast discussion also covers how PTACs are funded, other services they provide – including how they can help businesses identify market opportunities – and a real-life example of how the Colorado PTAC helped a local manufacturer successfully expand its market. Although Casey and Crawford spoke specifically about the Colorado PTAC, they are quick to note that PTAC services are available in every state, as well as the District of Columbia and the territories of Puerto Rico and Guam.

The mission of the Manufacturing Marketing Institute is to help manufacturing marketing organizations learn about modern marketing strategy, tactics, skills and technology, providing useful content about marketing in a manufacturing company and the Manufacturing Marketing Matters podcast. For more information, visit their website at: http://mmmatters.com/.

For help with the government contracting and subcontracting, contact your local PTAC.

Visit APTAC’s: Government Contracting Intelligence Blog

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